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Business Plan Builder

A lender reads the numbers first and stops there if they do not hold. So the projection is computed, never written.

The projection is computed, never inventedWritten for the reader you pickNo subscription, no account
A real bakery, with numbers that work. Watch the projection appear.

The business

Who is this plan for?
How does it make money?
Name them. "No direct competitors" is the sentence lenders least believe.

The numbers

Currency
What one sale costs you in materials, delivery or subcontractors. Not rent or salary.
Monthly, and it compounds. Five per cent a month is nearly double in a year.
Rent, salaries, software, insurance. Everything that is the same whether you sell one or a hundred.

The money

What your numbers say

Computed from what you entered, not written by anything. This is the part a lender reads first.

Gross margin per sale
$0 · 0%
Sales a month to break even
Never
First profitable month
Never
Lowest cash balance
$0 · Month 1
Funding the plan needs
$0
YearRevenueNet profit
Year 1$0$0
Year 2$0$0
Year 3$0$0

What a reader will notice

  • Every sale loses money at these prices. Nothing else in the plan can fix that.
  • The business never turns a monthly profit within three years on these numbers.
  • No fixed costs entered. Rent, software, insurance and your own time all belong here, and a plan without them is not believed.
  • No competitors named. Saying there are none reads as not having looked.

The written plan

Fill in the business and the numbers, then write the plan. The projection updates as you type.

Search for a business plan template and you get a blank document. That was useful when writing the prose was the hard part. It is not any more.

The hard part is the numbers. A lender turns to the projection first, and what they are checking takes about two minutes: does each sale make money, how many sales a month cover the fixed costs, what is the lowest the bank balance gets, and does the amount being asked for actually cover that hole. A plan that fails those four questions does not get read past them, however good the writing is.

So here the projection is arithmetic on your own figures, updating as you type, and the written sections are handed those figures as facts they must use and cannot invent. It also asks who will read the plan, because a bank and an investor want opposite things from the same business, and a plan that ignores the difference reads like a template.

How it works

  1. Say who will read it

    A bank, an investor, a visa caseworker or yourself. A lender wants to know the loan can be serviced in a bad month; an investor wants to know how big this gets. The same business needs two different documents.

  2. Describe the business

    What it is, who buys it, what problem it solves, who else does it. Plain answers; the writing comes later.

  3. Enter the unit economics

    Price per sale, direct cost per sale, opening volume, growth, fixed costs. The projection, break even volume and cash trough appear immediately, before anything is written.

  4. Read the check, then write it

    The check names what a reader will notice: a negative unit margin, a month where the cash runs out, a growth rate that compounds into a number nobody believes. Fix those, then generate the plan.

The four questions a lender asks first

They take about two minutes, and a plan that fails them is not read past them.

Where a template leaves it

Does each sale make money?
A blank cell
How many sales cover the fixed costs?
Not asked
What is the lowest the cash gets?
Buried in an annual total
Does the funding cover the hole?
Assumed
Is the growth believable?
Whatever was typed
Who is it written for?
One document for everyone

What this does

Does each sale make money?
Computes the gross margin per sale and flags a negative one first
How many sales cover the fixed costs?
Gives the break even volume a month, in units
What is the lowest the cash gets?
Names the month and the amount, because that is the month it stops
Does the funding cover the hole?
Compares what the plan needs against what is asked for and shows the gap
Is the growth believable?
Shows what it compounds to by year three, which is the number that gets tested
Who is it written for?
Changes the writing for a lender, an investor, a visa or you

What the check looks for

Every finding is arithmetic on the numbers you entered, so it can be argued with rather than believed.

  • A negative unit margin

    If each sale loses money, no amount of volume fixes it, and nothing else in the plan matters. This is checked before anything else.

  • The month the cash runs out

    Annual figures hide it. A business with a profitable year one can still stop in month four, and that is the month a lender is looking for.

  • A funding gap

    Startup cost plus the cash trough is what the plan actually needs. If the ask is smaller than that, the plan is asking for the wrong number.

  • Growth that compounds too hard

    Six per cent a month sounds modest and is eight times bigger by year three. The compounded figure is what gets tested, not the monthly rate.

  • A thin gross margin

    Below twenty per cent there is very little room for a bad month, a price rise from a supplier, or a customer paying late.

  • No fixed costs and no competitors

    Both read as not having looked. Rent, software, insurance and your own time all belong in fixed costs, and "no direct competitors" is the sentence lenders least believe.

Why the model never touches the numbers

A language model will happily produce a projection. It will be internally plausible, formatted well, and wrong in ways that are hard to see, because it is generating text that looks like a spreadsheet rather than doing arithmetic. That matters more here than almost anywhere else, because the projection is the part a reader checks. An investor who finds one figure that does not reconcile with another stops trusting the whole document, and they are right to. So the split is strict. Every number on this page and in the exported PDF comes from arithmetic on what you entered: margin, break even volume, monthly cash, the three year summary, the funding gap. The written sections are then given those figures as facts, with an instruction never to invent one and to refer to the real ones where they matter. What you get is a plan whose prose and whose tables agree, which is not the normal outcome of asking a chatbot for a business plan.

Frequently asked questions

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